Privacy policy

At DrPKLyfe, we value your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and protect your information when you visit our website (the “Site”) and make purchases from DrPKLyfe LLC. By using our Site, you agree to the terms outlined in this policy.

1. Information We Collect

We collect various types of information to provide you with the best possible experience and service. The types of information we may collect include:

a. Personal Information:

When you make a purchase or create an account, we may collect the following personal details:

Name
Email address
Shipping and billing address
Phone number
Payment information (such as credit card details)

b. Non-Personal Information:

We may collect non-personal information about your use of the Site, including:

IP address
Browser type and version
Operating system
Device type
Pages visited on the Site
Referral source

This data helps us improve the functionality and user experience of the Site.

2. How We Use Your Information

We use the information we collect for various purposes, including:

Order processing and fulfillment: To process and ship your orders and send you related communications, such as order confirmations and tracking updates.
Customer service: To respond to your inquiries, resolve any issues, and provide assistance with your account or orders.
Marketing and promotional purposes: To send you information about new products, promotions, and offers, but only if you have opted-in to receive marketing communications.
Site improvement: To analyze website traffic, enhance user experience, and improve our products and services.
Compliance with legal obligations: To comply with applicable laws, regulations, and legal processes.

3. Sharing of Information

We respect your privacy and do not share your personal information with third parties, except as described below:

Third-Party Service Providers: We may share your information with trusted third-party service providers who assist us in running our business, such as payment processors, shipping companies, and email service providers. These third parties are only permitted to use your information to perform specific services on our behalf and are obligated to protect your data.
Legal Compliance: We may disclose your personal information if required by law or in response to valid legal requests (e.g., subpoenas, court orders).
Business Transfers: In the event of a merger, acquisition, or sale of DrPKLyfe LLC, your personal information may be transferred as part of the transaction.

4. Security of Your Information

We implement reasonable administrative, technical, and physical security measures to protect your personal information from unauthorized access, use, or disclosure. However, no method of data transmission or storage is 100% secure, and we cannot guarantee absolute security.

5. Cookies and Tracking Technologies

Our website uses cookies and similar tracking technologies to distinguish you from other users and to optimize your experience. Cookies are small text files placed on your computer or device that help us remember your preferences and understand how you use our site. In this section, we explain how we and third parties use these technologies and what choices you have.

Types of Cookies We Use:

Essential Cookies: These cookies are necessary for the website to function and cannot be switched off in our systems. For example, they enable core functionality such as user authentication, security, and network management. You can set your browser to block or alert you about these cookies, but some parts of the site may not work without them.
Preference Cookies: These cookies allow our site to remember choices you make (such as your username, language, or region) and provide enhanced, more personalized features. They may be set by us or by third-party providers whose services we have added to our pages.
Analytics Cookies: We use these cookies to collect information about how visitors use our website, such as which pages are visited most often and if users get error messages from web pages. These cookies help us improve the performance of our website by ensuring visitors easily find what they are looking for.
Advertising & Marketing Cookies: These cookies track your browsing habits to enable us and our third-party marketing partners to show you ads or content that are more likely to be relevant to you. They record things like your visits to our site, the pages you have visited, and the links you have followed, as well as your interaction with our advertisements on other platforms. If you have consented to these cookies, they allow us to deliver targeted advertising and measure the effectiveness of ad campaigns.

How We Use Cookies:
When you visit our site, we (and certain third parties) may use cookies and similar trackers to automatically collect certain data. We use cookies to personalize content, remember your settings (such as items in your shopping cart or your login status), and analyze site traffic and user behavior. For example, cookies help us keep you logged in during your session and track whether you’ve visited before. They also help us provide features like customer chat support or embedded videos by remembering some of your choices. We and our analytics providers use cookie data to identify which parts of our site are most popular and see how users move through the site, enabling us to improve navigation and interface.

If we use advertising cookies, they will be used in conjunction with our advertising partners to show you relevant ads on our site or elsewhere. For instance, if you browse products on our site, you might later see advertisements for those or similar products on other websites. No personally identifiable information (like your name or email) is shared with advertising partners for these purposes; instead, an identifier like a cookie ID or device ID is used. Our partners may combine this information with other data they have collected about you to tailor ads or measure their campaigns’ performance.

Third-Party Analytics and Tracking:
We use third-party analytics tools (such as Google Analytics, etc.) that set their own cookies to collect information about user interactions. These services help us understand aggregate usage patterns. We have set up these services to anonymize IP addresses where possible and not to share personal data. However, because these are third-party services, their use of your data is subject to their own privacy policies. We also integrate third-party widgets or features (like social media “like” buttons or maps) that may set cookies. We do not control these cookies, and their use is governed by the privacy policy of the third party providing them.

Your Choices for Cookies:
You have several options to control or limit how cookies are used on your devices:

Browser Settings: Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies or alert you when a cookie is being placed on your computer. Check your browser’s help section for instructions on how to manage cookies. Please note that if you disable cookies entirely, our site (and many other sites) may not function properly, and you might not be able to sign in or use some features.
Cookie Banner & Preferences: On our website’s first visit (and periodically), we may display a cookie consent banner or preferences tool. You can use this to accept or reject non-essential cookies (such as marketing and analytics cookies).
Do Not Track Signals: Some browsers offer a “Do Not Track” (DNT) feature that lets you tell websites not to track you. At this time, our site does not respond to DNT signals due to the lack of an industry standard for compliance. We will update our practices if a uniform standard is adopted.
Opt-Out Mechanisms: For third-party advertising cookies, you can also utilize industry opt-out sites for more control. Visit the Network Advertising Initiative’s opt-out page or the Digital Advertising Alliance’s opt-out page to opt out of interest-based advertising from participating companies. These tools allow you to opt out of many (but not all) targeted advertising cookies in one step. Keep in mind, if you opt out, you may still see ads, but they will be less personalized. Also, the opt-out relies on cookies; if you clear your cookies, you may need to opt out again.

By continuing to use our site with cookies enabled, you are agreeing to our use of cookies as described in this section.

6. Digital Marketing & Advertising

DrPKLyfe LLC may collect and use personal information for digital marketing purposes, in compliance with applicable laws. This involves both marketing our own products/services to you and, in some cases, using data to facilitate advertising on third-party platforms.

Email and Direct Marketing: If you have provided us with your contact details, we may use your email address or phone number to send you promotional communications about our [choose: products / services / new content / offers] that we think may interest you. We will obtain any necessary consent to do so (for instance, we follow “opt-in” requirements where mandated). Each marketing email will contain an unsubscribe link or instructions to opt out, allowing you to stop further marketing messages at any time. We will process opt-out requests promptly. Please note that transactional or service-related communications (such as billing notices or security alerts) are not considered marketing and thus may still be sent if you opt out of marketing, as they are necessary for service delivery.

Advertising and Cookies: As mentioned in the Cookies section, we and our third-party marketing partners use cookies and similar tracking technologies to collect information about your browsing activities and interests. Partners might include advertising networks, social media platforms, and analytics providers. The data collected (such as device identifiers, browsing history on our site, and engagement with our ads or emails) may be used to deliver targeted advertisements to you across the internet. For example, if you visited our site and viewed certain pages or products, you may later see ads for our company on other websites. This is known as retargeting. We might also use tools like Facebook Custom Audiences or Google Ads Customer Match, whereby we upload a hashed version of your email or phone (if you’re an existing customer) to these platforms to find you (or people with similar interests) and show relevant ads. These platform providers do not get plain personal data; they only see a hashed value or an identifier used for matching.

Third-Party Marketing Partners: Any third-party partner that we work with for marketing is contractually obligated to use data in compliance with privacy laws and only for our authorized purposes. For instance, if we share a marketing list with an email delivery service or an ad platform, they cannot use that data except to execute our campaigns and measure performance. We do not permit our partners to use your data for their own independent marketing without your consent.

Analytics and Segmentation: We may analyze personal information (like purchase history, age range, location, and site usage) to create marketing segments or personas. This helps us understand our customer base and tailor our messaging. For example, we might identify a group of users who often buy a certain type of product and send them a special offer related to that product category. These analyses may be done in-house or with the help of analytics services under our instruction. Any such profiling is intended to enhance your customer experience and deliver content that is more likely to be relevant to you, and not to make decisions that produce legal or similarly significant effects on individuals without human intervention.

Your Advertising Choices: We support your ability to control the use of your data for marketing:

If you don’t want us to use your data for targeted advertising, you can opt out by adjusting cookie settings to disable advertising cookies
If we participate in any ad network “Do Not Sell or Share” signals (for example, the Global Privacy Control for CCPA opt-outs), we will honor such signals as required by law.
If you have opted out of our marketing emails, we do not share your contact info with third-party advertisers except as necessary to fulfill suppression (to ensure you don’t get inadvertently contacted through a partner).

Lead Generation and Referrals: If our digital marketing efforts involve collecting information through lead forms (for example, you fill a form on a social media ad to request a demo) or referrals (someone else gives us your information as a referral), we will treat that information in line with this Policy. Specifically, if you submit a request for information, you consent to being contacted by us for that purpose. If we received your information as a referral and it’s the first time we are contacting you, we will tell you how we got your details and give you an easy way to opt out of further communications.

In summary, our digital marketing activities aim to be transparent and user-friendly. We want to provide useful content and offers without being intrusive. We continuously monitor our marketing practices to ensure compliance with laws like CAN-SPAM (for email), the GDPR and ePrivacy Directive (for EU cookies and electronic marketing), CASL (Canadian Anti-Spam Law), CCPA (for behavioral advertising disclosures), and others as applicable. If you ever have questions about our marketing or advertising tactics, you can reach out via the contact information provided, and we’ll be happy to explain or honor any privacy requests you have regarding marketing data.

7. Your Choices

a. Marketing Communications:

You may choose to opt-out of receiving promotional emails from DrPKLyfe by clicking the “unsubscribe” link included in our emails. You can also manage your preferences by logging into your account on our website.

b. Access, Update, or Delete Your Information:

You may request access to the personal information we hold about you, or request corrections or deletions by contacting us directly at support@drpklyfe.com.

8. Third-Party Links

Our Site may contain links to third-party websites that are not under our control. This Privacy Policy only applies to information collected by DrPKLyfe. We encourage you to review the privacy policies of any third-party websites you visit, as they may have different practices.

9. Children’s Privacy

DrPKLyfe does not knowingly collect or solicit personal information from children under the age of 13. If we become aware that we have inadvertently collected such information, we will take steps to delete it immediately. If you believe we have collected information from a child under 13, please contact us at support@drpklyfe.com.

10. Governing Law

This Privacy Policy shall be governed by and construed in accordance with the laws of the State of California, United States.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we make changes, we will update the “Effective Date” at the top of the page. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information.

12. Contact Us

If you have any questions or concerns about this Privacy Policy or how we handle your personal information, please contact us at:

DrPKLyfe LLC
Email: support@drpklyfe.com
Phone: 805-619-8410
Address: 970 Marcella Lane, Arroyo Grande, CA 93420

By using the DrPKLyfe website, you acknowledge that you have read, understood, and agree to this Privacy Policy.